Coffea Consulting


Shawn R. Steiman, PhD

I began drinking coffee as a toddler (mostly with milk, says my mother).

I ordered my first cup in a café at age 10 (where the owner insisted I bring in a note of permission from my mother).

Coffee began as a hobby in high school and, in college, it became the subject of all “open” class assignments.

I then moved to Hawai‘i to study coffee professionally. I focused my graduate studies on coffee science (largely, but not solely, horticulture, biochemistry, and sensory science).

After finishing school, my life in coffee really began.

Some highlights of my career:

  • Published 3 general audience books about coffee
  • Published 4 scientific articles on coffee
  • Was co-owner of Daylight Mind Coffee Company
  • Appeared in Korean coffee commercials
  • Have traveled to 11 countries for coffee related business

When necessary, I draw upon the talents and expertise of other people; the world of coffee is too large and complicated for just one person to master.

More Information

Shawn Steiman

Latest Blog Posts

Coffee labeling in Hawai‘i – the 10% blend

In Hawai‘i, there is a law that regulates the blending and labeling of coffees.  If a company wants to blend a local coffee and name the origin on the package, then the package must contain at least 10% of that named origin and it must be labeled a certain way.  Many people dislike that the …


A fresh cup

Finally, the Coffea Consulting website is getting a long overdue overhaul! The old site was stale, details were out of date, and many of the links were broken. It is now functional, attractive, and current! Coffea Consulting is going through a refreshing moment. There is renewed attention being paid to the business, its offerings, and …


Jasper Coffee

Worked with the Hama Cooperative in Kochore, Ethiopia on behalf of Jasper coffee, a long time direct trade partner of the cooperative. Seminars on coffee production, processing, and quality were presented to cooperative members, in addition to meeting them to address individual questions.

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